Types of SEO KEYWORD’s and How to differentiate it?

The keyword in simple words is nothing but a heading for a story. For example, if you are writing about Biryani Hotels in Mysore, your topic heading will be Biryani Hotels in Mysore. Internet users who want to find Biryani hotels in Mysore will visit search engines such as Google where they will key in (type) in the search engine box Biryani Hotels in Mysore. Google will search from among its database possibly close entries entered by various Biryani Hotels in Mysore who have put their advertisements in their websites to the keyword Biryani Hotels in Mysore. So whatever topic one wants to get published on the internet their topic’s heading will the keyword to that topic.

Based on the topic, in other words, the content, the keywords will differ. And keywords can largely be segregated into the following types:

1. Money keywords
2. Brand keywords
3. Compound keywords
4. Other keywords
5. Short-tail keywords
6. Long-tail keywords

Money words are nothing but income-generating words. For example where there are items on sale and if there is a buyer who wants to purchase Sunglasses and he will search on Google, Sunglasses for sale, he or she will enter the keyword Sunglasses and Google will suggest Sunglasses for Sale or Sunglasses offer etc.

Brand Keywords are those which specify a brand. For example, Yamaha, Honda etc these are brand names. If a user wants information about a particular brand, he or she will enter the Keyword Yamaha or Honda etc, and Google will suggest from among Yamaha, Yamaha bikes, Yamaha keyboards etc for the user to select from the scroll down.

Compound Keywords are a combination of keywords, for example, a user is looking for Adidas Shoes which he wants to use for playing basketball. He will enter Adidas shoe basketball or Yamaha R15 cheap, etc.

Other Keywords are those which cannot be segregated in the above forms such as Information or Click here, etc.

Short tail keywords are those which contain 2-3 keywords at the most. For example, a user wants to search Biryani Hotels in Mysore but in a specific area for example in Mandi Mohalla then he would enter in the search box Biryani Hotels in Mandi Mohalla Mysore. The results shown will increase with the parameters of the search given to the search engine. If the parameters are less, the results will be more. Here the parameters are nothing but the Keywords.

Long-tail keywords are those which contain more than 2-3 keywords. For example, if user enters keyword as Biryani, then the results which the search engine will show will be in millions. But if the user narrows down the parameter and gives specific Keyword such as Freelance SEO Expert in Delhi, the search engine will show results may be in hundreds.

Why keywords are important for on-page SEO?

Using relevant keywords on a website is an essential part of SEO. The keywords show search engines for which topic a website should be indexed and listed in search results. One should use the main keyword, in this case, Freelance SEO Expert in Delhi in the title of your website, in the meta-description, in the first heading [H1], in the content, and in ALT attributes of images. More important than a high number of keywords, however, is the value that the content offers to visitors, as well as a good structuring and legibility of your content.

click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here click here

Leave a Reply

Your email address will not be published. Required fields are marked *